About me:
A graphic designer by trade, I spent 7 years in communications and marketing strategy roles before returning to creative direction, which allows me to bring a unique perspective to my work, equally balancing the visual and strategic elements of any project. I specialize in communicating complex narratives in clear and innovative ways by leveraging data-driven insights and building strong relationships with the stakeholders I support.
I spent 9 years at Liberty Mutual Insurance, holding positions in internal communications, marketing and design, supporting the rapid business growth of the Strategic Partnerships organization, and improving employee communication and satisfaction through internal campaigns and creative. At Optum, I led a team of marketers and creatives who directly supported the organization’s aggressive growth targets through the development of B2B collateral and sales decks that have led to partnerships with some of the country’s largest retail banners and health plans.
I am a natural leader who takes pride in the success of the teams I manage and am equally as comfortable in a management position as I am working alongside my team as a hands-on designer. I excel at implementing structure and fostering transparency, having created standardization, reporting metrics, and improved workflows at different organizations throughout my career.
A native Mainer living in Boston, I'm an ISFJ-T personality type, and when I'm not creating, you can usually find me skiing, at a concert, or watching whatever Boston team is in season.
Guiding principles:
Through my career as a designer and marketer, my work is always grounded in the same core principles:
I have a passion for work that drives measurable business impacts.
Having spent 5 years as a marketing strategist, I excel at stakeholder collaboration and not only creating visually stunning solutions, but ones that best support the business objectives behind them. Throughout my career, I have consistently built strong relationships with the stakeholders I support and developed a reputation as a trusted partner within organizations.
I lead with openness and a team-first mindset.
As a leader, I believe in putting my team first and building trusted relationships with my direct reports. I pride myself in being a strong communicator and open book, who helps my team members become better contributors while working towards their long-term development goals.
I care about the process as much as the end product.
Having worked in fast-paced environments and on small, nimble teams throughout my career, I continuously strive to find process improvements and more efficient ways of working that also produce better quality outcomes. I’ve created design trainings, built self-serve resource hubs, and implemented tracking systems to improve reporting and measure creative efficacy.
Volunteer involvement:
UnitedHealth Group Creative Community of Practice
Served as a steering committee member for UnitedHealth Group’s Creative Community of Practice to help break down silos and connect creatives across the organization.
Able@Liberty
Volunteered for the Able@Liberty employee resource group, a community that supports employees with disabilities and caregivers, assisting with design and communications for events and promotions.
Optum Consumer National Employee Engagement Committee
Joined committee tasked with improving employee engagement and satisfaction within the Optum Financial Consumer division.
Literations
Volunteered for three consecutive years assembling summer reading kits for elementary students in the Boston area to help them maintain, or even improve, their literacy while away from the classroom.
Brands I've worked with:
