HOCKEY BY DESIGN MARKET

My role: art direction, illustration, marketing promotions

Supporting the expansion of Hockey by Design's retail arm, the Hockey by Design Market, I have created over 100 original products including apparel, posters, stickers and drinkware patterns, accounting for 85% of the top 20 revenue producing products.

 

Four of the posters were shown on exhibition in February 2019 as part of a local artist series in Allston, MA, and the products have garnered attention from a number of notable industry creatives, personalities and influencers.

© ALLISON KOSS 2020